What is Facebook ads?
Before getting into benefits of Facebook advertising, lets see what is Facebook ads.
Facebook Advertising is defined as, the ads appear in the News feed on desktop, News feed on mobile and in the Right Column of Facebook on desktop.
Based on the auction, the ads are published in Facebook.
The ads are delivered all across Facebook in one of two categories.
1) Ads and 2) Sponsored stories.
Auction involves the clicks, impressions or actions. Based upon it the advertisers are charged to publish the ad.
Facebook continues to be the best and top social network to set up camp on as a business. It’s an absolute no-brainer to be on there.
What is the Benefits of Facebook Advertising?
- Cheapest and Fast Form of Advertising
- Customers Spend more Time On Facebook
- It Is the Most Targeted Form of Advertising
- Keep Your Existing Audience Engaged
- FB Ads Is Measurable
- Lower Your Cost Per Acquisition
- FB Ads Can Drive Offline Sales
- Engage Your Website Visitors
- Drive Repeat Business
- Educate New Customers about your Brand
- Help You Build Your Email List
- Grow Your Blog Traffic
- Help You Break into New Markets
- Spy on your competitors
- Give You an Edge On Larger Businesses
- More Effective to reach people
- Set Your Own Budget in Facebook Advertising which is consider to be budget friendly
- You Can Make a Most Cost-Effective Advertising Investment
What will Increase when doing Facebook ads?
- Increasing Brand Awareness
- Increases in Website Traffic
- Increases Sales, Leads and revenue
- Your Customer Attribution will Increases
- Word-Of-Mouth and Referrals Increases
- Increase Your SEO Rankings
- Brand loyalty will Increase
- Increase your online business
Let’s see some of the interesting statistics about Facebook :
1300 million monthly active users are in Facebook messenger as of July 2019 ( source : statista )
13% of global active Facebook users are women ages between 25–34
43% of users get their news from Facebook
51% of teens use Facebook
68% of Americans use Facebook
74% of US Adults visit Facebook daily
96% of Facebook users access worldwide is on mobile and tablets
270 million active users are in India which has the highest number of Facebook users in the world
$1.72 is the average cost per click in Facebook ads across all industries
Conclusion:
Start investing in a professional Facebook advertising campaign today and grow your business.
Before planning into a Facebook advertising, discuss with the top digital marketing companies.
Schedule a call to discuss your advertising needs with us. We are here to help you out.
Feel free to put your questions in the comments below and one of our Facebook ad specialists will answer them for you!
